fbpx
Login

“Alexa, why didn’t my alarm go off this morning?”

“Sorry, I’m not sure about that?”

groans

Smiling female entrepreneur with phone standing on background of modern office hall and looks camera

We all have a bit of a love-hate relationship with technology. When technology works, we love it; when it doesn’t, it can be infuriating. But in this increasingly digital world, where virtual assistants like Alexa and Siri promise to make our lives easier, have we started to overlook the value of good old-fashioned human customer service? 

The COVID-19 pandemic thrust us into a world of remote working and heightened isolation. Many of us traded office water cooler chats for lonely home offices. The lack of human interaction took a toll on our mental health, and we yearned for real conversations, even if just through a customer service call. Digital assistants can answer our questions quickly but can’t replace the emotional connection from talking to another human being.

Incredible advances in artificial intelligence will attempt to replicate that human connection in the years to come, but they’re programmed with biases that reinforce stereotypes and misinformation. Only humans possess the unique ability to interpret emotions accurately and respond with empathy. A compassionate human touch can make all the difference when you’re frustrated or upset in a way that no AI chatbot ever will. 

Technology isn’t without merits. Need to block a stolen bank card quickly? An app can be a lifesaver. And human interaction isn’t all bells and whistles, either. Consider the frustration of dealing with offshore customer service centres. Endless loops of telephone IVR systems intrinsically designed to break your spirit, and if you’re lucky enough to navigate through them to speak to someone, language barriers and poor call quality often turn simple issues into lengthy, aggravating ordeals. In such moments, you’d give anything to talk with someone who understands your concerns. 

Some companies deploy human staff but constrain them with rigid scripts, rendering them robotic in their interactions. It’s like talking to a well-mannered automaton, and it’s anything but enjoyable.

Even self-service checkouts at supermarkets, while efficient, can’t replicate the friendly banter with a human cashier. Many shoppers are starting to prefer speaking to a real person over the cold, unfeeling beep of a barcode scanner, and supermarkets are responding by gutting their checkouts of these infuriating machines.

Insignia prides itself on its professional one-to-one “human touch” service, where members are treated with a level of care more akin to extended family members than just clients. Our premium payment cardholders are assigned their own dedicated 24/7/365 personal assistants. These loyal companions are the crown jewel of our array of card benefits. They anticipate your needs, schedule meetings, arrange bespoke travel itineraries, secure last-minute reservations, and even source thoughtful gifts for contacts’ birthdays.

We also offer Key Account Managers for business customers, your one-to-one port-of-call who personally oversees and advises you on your card account. They deliver a professional and polite personalised service without fail, ensuring that your experience is seamless and tailored to your needs.

We take an active interest in our members, getting to know them personally to provide proactive suggestions and recommendations, not based on selling products but on your tastes, preferences, and requirements. Our services go beyond a transactional relationship; we aim to be your trusted partner.

In a world where technology can sometimes leave us yearning for the human touch, Insignia stands out as the leading payment card issuer and lifestyle services provider that offers the ultimate human experience. Unlike impersonal internet banking services, where everything is DIY and alienating, or banks that cut costs by offshoring their customer service, Insignia’s commitment to the “human touch” is unwavering.

It’s not just about receiving answers; it’s about the experience. Technology can assist but can’t replace the warmth and understanding only a fellow human can provide. So, when you choose Insignia, you’re not just getting a card but a team that knows, understands, and is here for you. Because in the world of customer service, you truly get what you pay for, and with Insignia, you get the ultimate human touch.

Not a member? Visit our cards section, browse our suite of premium payment cards, and discover another world.

News
Share your story:
Contact your Insignia personal assistant for details
Related articles
News
7 days ago
Beyond Threads: Insignia’s Insightful Conversation with Fashion Visionary Riina Laanetu
In the world of fashion, where individuality and expression reign supreme, RIINA LAANETU stands out as a beacon of female empowerment and contemporary elegance.  Founded by a tailor with a vision to transcend the boundaries...
2 weeks ago
What is a Luxury Concierge Service, and Why Should You Use One?
A luxury concierge service is your golden key to unlocking a world of unparalleled luxury, exclusivity, and personalised care. Tailored to those who desire the very best in life, it’s more than a service; it’s a...
3 weeks ago
Navigating Exclusive Events: Insider Tips for Accessing VIP Galas and Premier Parties
In the world of high-net-worth individuals, attending exclusive events isn’t just about socialising; it’s about access, prestige, and networking opportunities that can elevate one’s status and open doors to new...
4 weeks ago
What is a Virtual Concierge, and Why Do You Need One?
What is a virtual concierge? A virtual concierge is a digital service or platform that assists and guides users through a website, mobile app, or messaging interface. It is designed to mimic the services offered by traditional...
1 month ago
The Top 20 Best Luxury Spas in the World You Must Visit
Finding tranquillity and rejuvenation is paramount in a world brimming with stress and demands. From serene tropical retreats to opulent urban sanctuaries, we unveil the list of the top 20 best luxury spas globally, promising an...
1 month ago
What is a concierge service, and what are the benefits?
What is a concierge? Firstly, it’s important to understand what we’re talking about when we say ‘concierge’ because while the word may be used interchangeably with a ‘lifestyle management...
2 months ago
What is a black card?
Legend has it that in the early 1980s, a rumour began circulating within the affluent communities of New York City. It spoke of a credit card so exclusive and luxurious that it was made entirely of black titanium. This card, the...
2 months ago
Insignia Success Stories: A Luxurious Stay in the Heart of Monte-Carlo
In the world of luxury travel, where opulence knows no bounds, our commitment to our valued members remains unparalleled. Our renowned and award-winning lifestyle team recently orchestrated an extraordinary experience for a VIP...
2 years ago
Tranquil Maldives Resorts This Eid Al Fitr 2022
As the Eid long weekend awaits us, just a four-hour flight away from Dubai is the paradise of the Maldives. It’s the ultimate getaway to enjoy the sun, sand and sea. The destination mesmerises its visitors with picturesque...
3 years ago
These 10 Luxury Skincare Brands are the Definition of Self-care
Like any regimen, skincare is a very personal journey. What works for one person might not work for another. However, there are several ingredients often found in luxury skincare lines that experts swear by for themselves and...
3 years ago
The Top Bridal Trends for 2021 Weddings
There’s no wrong time to get married to the love of your life. And if you have already decided on the date, then it’s time to think about the rest. Fashion is more important than ever before. What was once all about...
3 years ago
The Best Luxury Family Holidays this Spring
With the advent of spring comes new life, vibrancy and hope. What better way to celebrate than by spending quality time with the people who matter to you the most on a vacation away from the trappings of the office and the home....
3 years ago
The Ultimate Spring Detox Plan
We tend to associate spring with cleaning. Spring is the perfect time for a holistic detox as the season is synonymous with the symbolism of rebirth and new life. We talk a lot about detoxing our bodies, but what about the other...
3 years ago
The Most Romantic Watches To Gift Your Other Half On Valentine’s Day
Valentine’s Day had its roots in the Middle Ages when it was a common belief that the 14th day of February marked the start of mating season for birds. Ever since, couples worldwide have associated this special day with love...
3 years ago
The Best Sportscars Launched This Year
Despite the pandemic’s adverse effects, leading sportscar manufacturers are looking forward to welcoming customers back to showrooms this year.  Over the next 12 months, we anticipate a flock of exciting new releases...
3 years ago
How Covid-19 Affected The Luxury Industry In 2020 And What To Expect Moving Forward
Back in the early months of 2020, the Coronavirus outbreak presented a seemingly enormous threat to the trillion-dollar luxury market. From national lockdowns and closed borders to financial recession and stock market crashes,...
3 years ago
How The Wealthy Will Holiday This Year
Despite the limitless budgets, vacation homes across the globe, and chartered jets, this year’s COVID-19 restrictions have got even the wealthiest on their toes waiting for the “OK” on holiday planning. At this point,...
4 years ago
EY Strategic Growth Forum
Ernst and Young’s Strategic Growth Forum is an invitation-only CEO event with a prestigious pedigree. The Strategic Growth Forum 2019 was a four-day conference packed with helpful breakout sessions and all-star speakers...
Insignia in the press
'Highly personalised and exclusive services to those who 
want to experience the best life has to offer.'
'Inside the $225,000 Oscars 2020 Gift Bag'
'Move over AmEx, here are by invitiation credit cards that cost $200,000'
'When AmEx Black Just Won't Do: A Gem-encrusted Card for .001%'
'The service is like having an invisible companion'
'British lifestyle management company takes the sting out of travel and daily life elevating it all to a lovely new life form'
'When you're exorbitantly rich, you can afford not to fret over things like your 15th wedding anniversary - at least if you're an Insignia member'