The fash-pack have a new top dog in town – step forward Vaara. Wellbeing is about finding the daily balance, and even though busy schedules can often tempt us towards compromise, Vaara believe it is still possible to build your lifestyle around the things that help you look and feel your best.
The brand is the brainchild of businesswoman, model, philanthropist and lifestyle blogger Tatiana Korsakova, also the founder of the Gracious Heart Foundation – established to help disabled children live more active lives. Ten per cent of Vaara’s profits support the cause. Vaara (named after the Sanskrit word for blessing, courage and brave girl) enables women to find that harmony, bringing together exquisite products and expert advice, whether it’s elegant, dynamic pieces of technical bodywear, fine cashmere knits and laid back essentials that mean you can move through the day without changing. All of Vaara’s cashmere come sourced from Nepal: “I really want to make sure my clothes have an ethical approach,” says Korsakova.
Activewear isn’t just for the gym, this collection is designed to take the modern woman from street-to-studio, class to café effortlessly. Perform. Rest. Enhance is Vaara’s philosophy.
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